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- Content Creators Weekly Newsletter: 05-12-2O25
Content Creators Weekly Newsletter: 05-12-2O25
Rizz List ai weekly newsletters for content creators--from rizzlist.ai. Over 50,000 creators read our weekly newsletter! Get in touch to be featured here :)
Ava Harper
May 12, 2025 • Estimated Reading Time: 7 minutes
🌟 Ava’s Note
Welcome to this week's edition of Rizz Creator's Weekly! We present to you what happened in the creator’s universe last week. Over 50,000 creators read our weekly newsletter! Get in touch to be featured here :)
🗓️ Cool Events and Services
VidCon Anaheim 2025 (If you’re a badass creator, you have to go to VidCon!) The ultimate creator convention returns with headliners like Ludwig, Dream, and the Smosh duo.
| Rizzlist: ai-enabled Wishlist This is our internal product: Ai enabled wishlist make it easy for you to add ANYTHING you want to your wishlist. Like a house or car? You bet! Add it there.
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🚀 Platforms, platforms and platforms!
New tools everywhere.
TikTok unveils Pulse Core and new sponsorship packages, giving brands AI-sorted “Custom Lineups” beside trending UGC.
Threads adds an Account Status dashboard (see strikes, appeal penalties) and begins testing inline video ads. Transparency + monetization in one drop.
To learn more about YT tools + monetization: YouTube Brandcast 2025 livestream: May 14, 1 p.m. ET — fresh ad insights + Shorts success panel.
+ Other noteworthy news:
Patreon’s iOS app now lets U.S. creators direct fans to external checkout (Apple Pay, Venmo, PayPal) after the May 1 Epic v. Apple ruling—no 30 % cut.
YouTube pilots a two-person Premium plan in India, France, Taiwan & HK—cheaper than Family, perfect for creative duos.
🦄 Creator Spotlight — “BET’s Next Superstar”
Doechii
The Tampa-born rapper snagged six BET Award nominations on May 8—more than Drake and tied with Future. Her viral hit “What It Is” just hit 500 M Spotify streams, and a teaser for new single “Witchcraft” (posted May 9) hit 4 M TikTok views in 24 h.
Our take: with lyrical dexterity plus fashion-forward visuals, Doechii is poised for a breakout summer tour, so beauty and streetwear brands should get in line.
Need boost: Want to be featured here—or land brand deals like Serena? Fill out this form and our agents will polish your media kit, match you with sponsors and level-up your outreach. We’re still clearing last week’s queue (thanks for your patience!), but it costs $0 to start.
Side note: We received over 1150 requests! And are proud to help you—the creators—move forward! 🫠
It costs you $0 to start!
🔥 In Case You Missed It…
Industry Highlights
TikTok Pulse Premiere adds Formula 1 & Red Bull Media House, opening new real-time ad slots for sports brands.
YouTube refines mid-roll ad placement rules (effective May 12) to boost CPMs on long-form uploads.
Patreon ↔ Spotify integration launches, letting patrons stream gated audio directly in Spotify.
🏆 Reader of the Week
 Emma Chamberlain | Emma Chamberlain (Gen-Z Media Maven)🌉 Background: 23-year-old YouTuber, podcast host and Chamberlain Coffee CEO. 👑 Achievement: Stole the spotlight at the 2025 Met Gala on May 5 and soft-launched an espresso-martini collab with 818 Tequila—already trending on #FoodTok. |
Here is the story …
Emma’s behind-the-scenes TikTok from the fitting room racked up 9 M views overnight, and her limited-edition “Met Blend” sold out in four hours. The collab—a canned espresso-martini kit co-developed with Kendall Jenner’s 818 Tequila—bundles Chamberlain Coffee concentrate, reposado-spiked liqueur and a copper shaker.
The first 3 000 crates vanished in 28 minutes; a second drop opens May 15 via a wait-list that already tops 120 K names. Emma will roll the coffee truck to UCLA and USC next week, running a campus scavenger hunt with QR codes for free-drink vouchers.
She’s also filming a 12-minute mini-doc on the collab’s road to launch that will premiere on her YouTube channel May 20—brands hunting college demos, take notes.
Why it matters: She is only 23 years old! She is a force of nature. She is a rock star! Be like her. Be an ungovernable influencer!
Did You Know? Patreon says creators can now keep up to 97 % of fan payments on iOS after last week’s alternative-checkout update—goodbye, 30 % tax!
Build your brand • Monetize smarter • Email me anytime for strategy help.
This is YOUR opportunity
Till next time,
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